Most marketers lose up to 30% of spend to disconnected data and broken attribution. LayerFive unifies all marketing data, resolves identities, and powers Agentic AI—delivering clear insights, accurate attribution, and 2-3x ROI.
LayerFive envisions a world where marketing is powered by intelligence, not guesswork. We aim to be the leading platform that unifies fragmented data, fuels agentic AI, and enables businesses to make smarter, faster, and more impactful decisions — driving sustainable growth and meaningful customer experiences across every digital channel.
Our mission is to empower organizations with an intelligent marketing data platform that simplifies complexity, unifies data, and transforms insights into action. By combining advanced AI, real-time analytics, and seamless integration, LayerFive helps businesses optimize performance, enhance personalization, and unlock measurable growth in an increasingly data-driven world.
Our engineers, marketers, and data experts are committed to providing organizations with an
intelligent platform that powers their digital marketing initiatives and delivers annual growth.
Founder & CEO – LayerFive
Software Engineer
Gaurav Sharma is a promising Software Engineer whose technical versatility and startup mindset align well with LayerFive’s fast-paced, data-driven environment. He brings agility, problem-solving, and a willingness to learn—qualities essential for building modern marketing-data products.
His proactive attitude and collaborative approach make him a valuable contributor to LayerFive’s mission of delivering smarter customer-data and analytics solutions.
Software Engineer
Software Engineer
Srikar Mukkamala is an AI/ML Engineer at LayerFive, leveraging his IIT Bhilai background to build intelligent, data-driven solutions.
Passionate about transforming marketing data into actionable insights, he contributes to LayerFive’s mission of powering AI-ready, identity-resolved customer analytics that drive smarter decisions and measurable business growth across global markets.
Full Stack Developer
Parth Belwate is a full-stack developer at LayerFive, with a solid engineering foundation from International Institute of Information Technology, Pune.
He brings startup-style initiative and versatility—ideal for our agile product-and-platform mindset. At LayerFive, his contributions help bridge the gap between backend logic and user-facing features, enabling smoother data-driven solutions for our marketing-data and SaaS efforts.
At LayerFive, our goal is to help brands maximize the value of their consumer data by leveraging this data to optimize their marketing efforts and reduce the cost of complying with data privacy regulations.
Responsible brands want to ensure that they honor their consumers’ choices. However, the digital advertising ecosystem is so fragmented that it’s tough to know the consumer at the point of the interaction. Understanding the true consumer in digital marketing and advertising and attributing dollars spent to the right channel remains unsolved even with billions spent.
With our solution, we are committed to improving the return of your marketing spend and saving costs on privacy compliance. Our team is determined to resolve the inefficiencies in the marketing and data privacy compliance (GDPR/CCPA) world.
LayerFive’s mission is to be the backbone for contextual data that feeds all marketing activities in the agentic AI era. We believe marketers should be 10X more efficient in making decisions that improve ROI. We’re building a platform that provides fast, real-time access to unified, ID-resolved marketing data with maximum funnel coverage—enabling proactive 1:1 customer engagement and AI-powered workflows. Our vision is to help brands build $100M+ in value by consolidating their marketing tech stack and unlocking the full potential of their first-party data.
LayerFive was founded to solve the fundamental problem facing modern marketers: fragmented, unreliable data. We saw that brands were spending billions on marketing without truly understanding what was working. The shift away from third-party cookies made attribution nearly impossible, with 51% of data officers believing their data was unreliable. Meanwhile, marketers were juggling dozens of expensive tools—data collection platforms, BI tools, attribution systems, CDPs—each providing partial insights. We knew there had to be a better way: one unified platform with transparent, owned data and AI-powered insights.
LayerFive stands out through our combination of industry-leading first-party identity resolution, unified data across multiple marketing platforms, and our focus on serving both e-commerce and B2B SaaS companies. We’re not just another analytics dashboard or attribution tool—we provide the complete stack from data unification to AI-powered insights to audience activation. Our technology is built for the agentic AI era, with built-in AI agents and MCP server integration that allows your data to power enterprise AI workflows. Plus, we offer enterprise-grade features at accessible pricing for growing brands.
Responsible brands want to honor their consumers’ choices, but the fragmented digital advertising ecosystem makes it difficult to know the consumer at each interaction point. LayerFive provides comprehensive data governance tools including centralized data management, consent tracking, data anonymization, audit trails, and automated data deletion. Our ISO 27001 and SOC 2 Type 2 certifications demonstrate our commitment to security. By giving you complete control over your first-party data, we help you reduce compliance costs while building trust with customers through transparent data practices.
We believe accurate attribution is the foundation of effective marketing. As John Wanamaker famously said, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” Despite billions spent on digital marketing, most brands still face this same problem—with 40-60% of marketing spend wasted due to poor attribution. LayerFive’s approach combines click-based attribution, modeled view-through attribution, halo effect analysis, and media mix modeling to give you a complete picture. We use AI and first-party data to provide transparent, verifiable attribution that you own and control.
We recognize that agentic AI is fundamentally changing how marketing works. What once required teams of analysts and months of dashboard development can now be done with minimal effort. However, AI isn’t just data-hungry—it’s context-hungry. Context in marketing means identity with associated behavioral data. LayerFive provides the ID-resolved, contextual data foundation that AI agents need to function effectively. Our Navigator product includes out-of-the-box AI agents for performance monitoring and insights, a chatbot for complex marketing questions, and an MCP server that connects your data to enterprise AI tools.
We pride ourselves on exceptional customer support that sets us apart from competitors. Our team provides hands-on implementation assistance, typically getting you up and running in under an hour. We offer ongoing technical support, strategic guidance on using your data effectively, and regular product updates based on customer feedback. For agencies, we provide dedicated account management, agency-level dashboards, and tools for easy client onboarding. Unlike larger platforms where you’re just a ticket number, at LayerFive you’ll work directly with our team who are invested in your success.
Absolutely! We have a robust agency program designed specifically for marketing agencies serving both Shopify brands and B2B companies. We offer agency-level dashboards that provide visibility across all your clients, generous commission structures (20% in year one, 10% thereafter when your clients purchase the platform), and free agency management tools including user access controls, agency-level metrics, and streamlined client onboarding. We understand that agencies need to demonstrate clear value to clients, and our transparent attribution and reporting make that easy.
