Edge boosts visitor recognition, scores intent and product affinity, and auto-builds predictive audiences you can activate across email, SMS, and ads—so more visitors become customers.
Non-converters today
Typical recognition
Ready-to-buy users drop off
More than 95% of visitors won’t convert today — but most are high-intent. Traditional stacks identify less than 10% of them, leaving you blind to who’s engaging and why. Without identity-level insight, personalization, retargeting, and attribution all break down — leading to wasted ad spend, missed revenue, and poor customer experiences.
With LayerFive’s Agentic AI, map full customer journeys, predict purchase intent, and activate audiences in real time. Turn anonymous visitors into known buyers — and reclaim lost revenue.
Built on Signal (attribution & journey), ID resolution, attribution, & journey, Edge scores every visitor for Engagement, Purchase Propensity, and
Product Affinity, then auto-creates dynamic audiences—ready to activate in email, SMS, and paid media.
More reachable users
Higher conversion & ROAS
On-site, email/SMS, and ads
First-party identity resolution; cookie-light, consent-aware.
AI scores for engagement, purchase propensity, product affinity.
Edge composes dynamic, always-fresh audiences from behavior + predictions.
Sync to email/SMS platforms and ad networks in real time or on schedule.
Closed-loop performance feeds back to models for continuous lift.
saved per year (Axis consolidation)
ROAS uplift with first-party CAPI & modeled attribution
ROI when Edge + Navigator are activated
Built-in security and compliance
Connect with your favorite tools in minutes
ISO 27001 CertifiedInternational standard for information security management
SOC 2 Type II CompliantAudited controls for security, availability, and confidentiality
Data Retention18-month standard retention (longer on Enterprise)
Privacy-First
“Using LayerFive, we were able to leverage deeper insights that helped us double our sales in 3 months, while saving wasted ad spend.”
CEO, BILLY Footwear
Edge uses AI to score every visitor for engagement, purchase propensity, and product affinity. It builds predictive audiences based on actions and behaviors, then activates them across email, SMS, and ad platforms.
Edge delivers 2-5X higher visitor recognition than typical tools (which recognize <10%). It uses AI-powered identity resolution and predictive scoring to create actionable audiences, directly impacting conversion rates and revenue.
Create audiences for inventory movement, churn prediction, cart abandoners, highly engaged non-purchasers, disengaged loyal customers, product affinity targeting, and automated re-engagement flows—both rule-based and AI-powered segments.
No. While optimized for e-commerce, Edge works for B2B SaaS companies too. It segments visitors by engagement level, enables personalized outreach, and integrates with CRM, email platforms, and ad networks.
Edge requires no additional setup beyond Signal. Immediately access purchase propensity scores, product affinity data, and AI segments. Activate audiences across channels instantly to improve conversion rates and campaign performance.
Edge seamlessly integrates with major platforms including Klaviyo, Meta, Google Ads, SMS providers, and email marketing tools. Audiences are automatically synced and available for activation without manual data transfers.
