Unknown visitors: traffic isn’t recognized
Reporting drag. Analyst and data engineers’ time lost in data wrangling.
Avg e-commerce CVR—tiny changes matter
Platform reports tell you what channels claim—not how real people moved through your funnel. No apple-to-apple comparison, channels over- or under-credit themselves; every vendor says “spend more here.” Budgeting becomes guesswork.
Facebook Ads
145 conversions
Google Ads
125 conversions
95 conversions
Total Claimed
365 conversions
Facebook Ads
110 conversions
Google Ads
105 conversions
72 conversions
Total Claimed
287 conversions
Over 95% of visitors won’t convert today—but they’ve already signaled intent. Most stacks recognize <10% of traffic (lower in SaaS), so marketers can’t personalize, retarget, or measure journeys at the individual level. Result: wasted spend, missed revenue, poor experience.
Web analytics here, attribution add-ons there, custom models in your warehouse, a separate identity vendor, and an MMM suite—expensive to maintain, analyst-heavy, and slow to insight. The result: delayed decisions and misallocated spend.
saved per year (Axis consolidation)
ROAS uplift with first-party CAPI & modeled attribution
saved per year (Axis consolidation)
ROAS uplift with first-party CAPI & modeled attribution
ROI when Edge + Navigator are activated
Built-in security and compliance
Connect with your favorite tools in minutes
ISO 27001 CertifiedInternational standard for information security management
SOC 2 Type II CompliantAudited controls for security, availability, and confidentiality
Data Retention18-month standard retention (longer on Enterprise)
Privacy-First
“Using LayerFive, we were able to leverage deeper insights that helped us double our sales in 3 months, while saving wasted ad spend.”
CEO, BILLY Footwear
Signal provides gives you unprecedented data accuracy. ID resolution allows true multi-touch attribution, media mix modeling, and customer journey insights. It reveals which channels truly drive conversions, funnel drop-offs, and optimal marketing spend allocation with full customer journey histories down to each and every click.
L5 Pixel enables granular first-party data collection using a patent-pending mix of AI-powered probabilistic and deterministic matching. It tracks visitor interactions across devices and sessions, providing comprehensive full-funnel ID-resolved data with maximum coverage.
Signal provides click-based and modeled view-through attribution, revealing how social and display ads influence direct and organic traffic. This enables true apples-to-apples channel comparison beyond misleading platform-reported numbers.
Yes. Signal shows where visitors drop out, which campaigns/ads/creatives perform across channels, which landing pages convert better, visitor identification rates for retargeting, and overall customer journey complexity insights.
Signal delivers predictive media mix modeling, incrementality analysis, cohort analysis, and comprehensive attribution. This reveals true channel performance and ROI, enabling data-driven budget decisions instead of relying on platform claims.
Add L5 Pixel, enable Meta CAPI, configure URL parameters for email/SMS, and integrate email/phone capture. Immediately access attributed performance, funnel insights, ID resolution rates, media mix modeling, and incrementality analysis.
